Internet Briefing – Big Tech Cloud Cover – Cecilia Recap

Like the physical cloud, the services provided by technology majors are completely opaque to the outside world.

Cloud, Amazon, AWS, Google, Microsoft, Algorithms, AI
Big tech companies are getting huge rents by monopolizing cloud services offered at near-zero marginal cost (whiteMocca / shutterstock.com)

near the end of July, Microsoft and the parent company of Google, the alphabet, presented their latest relatively disappointing economic results, blaming surrounding macroeconomic distress. However, both companies noted the momentum of their cloud service, which is an important driver of future growth. The cloud was also responsible for AmazonQuarterly data is better than expected.

The cloud includes computing services, including software, hardware, and platforms, progress Online rather than running locally on individual computers. By 2025, 45 percent of the world’s data storage will be in the cloud. While these services are used by all types of businesses and public sector organizations, cloud ownership is largely dominated by Amazon, Microsoft, and Google. with them focus About 65 percent of cloud infrastructure services.

Even like a giant like Netflix It recently said that it relies on Amazon Web Services (AWS) and cannot easily switch to another cloud service provider. Uberwhich can only work via Google Maps, and Reservation Likewise, they realized their dependence on big tech companies. Leading European companies have similarly done in a 2021 report to the European Commission.

exponential increase

Since many can use the same lines of code simultaneously, the reproduction costs of selling artificial intelligence (AI) algorithms such as cloud services tend to be zero. Hence, as Amazon, Microsoft and Google expand their customer base, profits increase exponentially: AWS is Amazon’s service The most profitable business. Moreover, since the AI-as-a-service code includes deep learning algorithms, which learn while processing data, the more these algorithms are introduced, the more they learn and improve themselves, thus enhancing the digital leadership of the three giants.